category: Web/UX Design

eFaucets Homepage Project

eFaucets’ homepage had become old, stagnant and needed a refresh. After researching websites in similar retail spaces, I created a user-friendly and focused approach that funneled customers more easily to subcategories and product listing pages. Once wire-frames were approved, I curated a collection of lifestyle product images and mocked up for the development team to code and deploy. Significant changes: Focus on content and lifestyle; merchandise sub-categories; larger search bar; cleaner primary navigation.